Video Production
Video, especially in the form of television commercials, is the world’s most powerful advertising medium. Video is also proving to be the most powerful ad platform on the Internet. Regardless of the type of video your business needs, we can produce it. First, we define the use of the video: TV commercial; online commercial; corporate video; training video, etc. Then we begin planning the production.
Video production usually includes the following steps:
- Consultation meeting: Define the strategy and goal of your video
- Creative brainstorming: Solidify the idea
- Script writing: What will the characters and/or narrator say; what will be on the screen – exterior/interiors
- Shooting: Is it on location or in-studio on set, or in front of a green screen
- Audio: Voice-over, on-camera, music choice, sound effects
- Editing: This is where we build the video with footage, audio and graphics
- Approval and distribution format: Is it for TV, online, website, DVD?
Video Equipment
Depending on the use of the video and budget, our equipment list will range from a single camera shoot with a camera and operator, tripod, lights and microphones, to a full studio shoot with a full crew and elaborate equipment. We match the production and video equipment requirements to the project and budget.
Television & Online Commercials, or Corporate Videos for your Website
The most common TV commercials are :30 seconds in length. Online commercials often are shorter in length than TV commercials, if used as a pre-roll. Corporate videos for your website or YouTube are sometimes longer in length. Effective corporate videos tend to be short – under two minutes – and are designed to tell a story about your company. Corporate videos are also used to explain more complex products or services, and often run on company websites to help customers better understand what the company has to offer. The more complex videos may require sophisticated shoots with multiple set ups and locations.
Training Videos
Training videos can be used to train employees, and to train customers on the use of your products and services. They can be long and complex, or short and simple.
Ready to Grow Your Business?
Get Customers and Increase Sales
– with VIDEO –
TV Commercials
We have numerous successful long-term clients who have seen incredible revenue increases with television advertising. Your company can experience the same boost with better reach and brand awareness.Website Videos
Using video to deliver your message is one of the most effective forms of online advertising. An excellent commercial message will incorporate a “call to action” increasing the effectiveness of your website.Product Demos
We will help you tell the story of your product in the most effective and professional way, building value in your product and company. Grab the attention of potential customers with product demonstration videos.We have produced thousands of videos and commercials. Here’s the process:
1). Consultation with you to define your goals
2). We write a script
3). Three-hour shoot at one location with HD camera, tripod, lights, and microphone
4). Voiceover talent for the commercial
5). Royalty free music bed
6). Professional graphics and your logo
7). Then we edit the commercial or video with footage, voiceover, music, and graphics
$1995 – Special Offer
Fill out the form below for more info, or call: (425) 787-9686 ext. 106, or email: Diana@StevensonAdvertising.com
*additional time, equipment, staff, or talent will increase cost
READY TO MAKE A CHANGE?
Let’s make a game plan.
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Local Advertising – TV Commercials – Website Design – Media Buying – Video Production