10 Simple Ways to Improve Customer Retention Customer retention plays a significant role in the success or failure of most business models. The better your retention rate, the more …
10 Ways to Erase the Corporate Stink from Your Brand
10 Ways to Erase the Corporate Stink from Your Brand Your brand is your company’s identity, and serves as the crucial foundation to all your marketing and messaging campaigns. Accordingly, …
12 Skills a Millionaire Must Have
Millionaires set themselves apart by the habits they create and the skills they possess. These skills are so well crafted that the average person does not realize them- and this …
Small Business Marketing: Sponsoring a 5K
When you’re running a small business, it can be hard to get yourself any kind of attention in a crowded market where everyone else is advertising their business, and a …
Ronald McDonald and the Perils of Marketing to Youth
Last week, photos of the new and improved look for the iconic McDonald’s clown were released the the public. The new Ronald McDonald shows off two different, freshly designed outfits …
The State of SEO: Digital Public Relations
What is SEO in 2014? The nature of SEO changes a bit each time Google updates the algorithm that determines search engine rankings. But each update has led us away …